Sales Tips that Don’t Feel Sales-y

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Sales Tips that Don’t Feel Sales-y

One of the secrets to great selling is to perfect a sales presentation or interaction that doesn’t feel “sales-y.” Prospective clients are far more receptive to a conversation focused on them and on their needs than a rapid-fire list of all of the benefits of a product or service. It takes expertise and finesse, but with practice and the following tips, practically anyone can elevate their sales games and improve their conversion rates.

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Streamlining Your Workflow in 2019

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Streamlining Your Workflow in 2019

Productivity is essential to a strong and successful catering business. When you know your processes could be more efficient, or that your customers are experiencing common frustrations, it is time to take a closer look and make the necessary changes. The tips and tools below will help you streamline your workflow in 2019.

First, you need a clear picture of what is working now and what needs improvement. Bring your entire team together for a company meeting and invite feedback.

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How to Do Your Own Publicity as a Caterer

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How to Do Your Own Publicity as a Caterer

You can offer the best catering services, from top quality, creative menus to flawlessly smooth event days, but if no one new can find you, your business will never grow.

Handling your own publicity can seem daunting, but it doesn’t have to be. There are relatively easy steps you can take to evaluate your publicity needs and promote your services. You simply need to know where to start.

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Holiday Trends in Catering

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Holiday Trends in Catering

That most wonderful time of the year is here once again. There is no downtime at the holidays in the catering world with corporate and personal celebrations in high demand. While this season is best characterized by tradition, each year brings its own twists on a theme. Below, we’ve highlighted some of the hottest holiday trends to watch for this year in the catering world.

Totally fitting for the holidays, one of the dominating catering trends this season is incorporating nostalgia or a fondness for the past.

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Event Catering: What Are the Latest Food Trends in Catering?

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Event Catering: What Are the Latest Food Trends in Catering?

Did you know that 8 in 10 people watch cooking shows? If you're a caterer, this means you have to step your game up.

With more people enjoying restaurant-quality food at every meal, caterers need to create a memorable menu to grow their business.

If you want to know the latest event catering trends, keep reading to learn which foods you should incorporate into your menu.

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